Why Logos Should Never Start with Clipart
There aren’t a lot of hard and fast rules when it comes to designing logos. But, there is one piece of advice we could give to every designer and client in the world: You should never start designing a logo from a piece of clipart. Why do we have such strong feelings on this matter? Let’s explain… Great Logos Are About Creativity A logo has to be original, and should be created specifically for a certain business or organization. That’s essentially the opposite of what you get from a piece of clipart. Our logo design process begins with a thorough intake of our client’s background, their target audience and what […]