Squarespace and WordPress Website Design in Madison, WI

At Tingalls, we offer detailed, line-itemized website estimates that include all aspects of your project.

And as long as your project stays within scope, your estimate will match your final invoice.

We start with an initial consultation to confirm your project goals and details. Once approved, we’ll host a design kick-off meeting with the Tingalls team to take a deeper dive into your business, products and services, target audiences, and what makes you unique. From there, we’ll have an initial homepage design ready for your review within 5 business days.

The initial design of your website’s homepage is provided within 5 business days.

The timeline varies based on the website's size and complexity, as well as how quickly content, feedback, and approvals are provided. We’ll establish a project timeline and keep you informed throughout the process.

We recommend the platform that best fits your goals, budget, and long-term needs — most commonly WordPress or Squarespace. We prioritize ease of updates, strong SEO capabilities, flexibility, and what makes the most sense for your organization long-term.

Every Tingalls website is custom-designed to match your organization’s unique brand, goals, and target audience.

Although some of the platforms we recommend offer page-building tools, we never start with a pre-existing template.

Every website we build includes foundational search engine optimization (SEO), including keyword-rich content, optimized page titles and meta descriptions, mobile-friendly design, descriptive image file names and alt text, clean URLs, and other on-page SEO best practices. These same fundamentals also help make your website easier for AI-powered search tools to understand and reference. However, there is no special trick or guaranteed way to make a website appear in Google, ChatGPT, or other AI-generated search results.

SEO is an ongoing process, not a one-time switch we flip when your website launches. Results can be affected by your competition, the size and age of your website, the quality and amount of content, how often your site is updated, backlinks and online authority, and changes to search and AI algorithms. Because many of these factors are outside Tingalls’ control, we cannot guarantee specific search rankings, website traffic, leads, AI mentions, or revenue. What we can do is build your website with a strong foundation and follow current SEO best practices to give it the best opportunity to be found.

One thing that makes Tingalls unique is that we don’t require an up-front retainer to begin. We bill for our work as the project progresses and provide a detailed invoice at the end of each month with net 30-day payment terms. We offer cash, check, ACH or credit card payment.

Tingalls is here to support you well after launch! Our team provides post-launch support and revisions on an hourly basis. For WordPress websites, ongoing hosting and maintenance plans are available separately to help keep your website secure, backed up, and up to date.

Yes! Administrative access is always provided after full payment, and training is available if you’d like to learn how to make your own updates.

Yes! Once your project is paid in full, you’ll have administrative access to your website and aren’t required to use Tingalls for future updates. Of course, we hope you’ll love working with us and continue to call us whenever you need help!