Getting your message out these days requires more than just some text or just an image. A well-constructed infographic is a better way to tell your story.
Many businesses can’t afford an internal marketing department so when is outsourcing your marketing the better approach?
You know the saying; you never get a second chance to make a first impression. It’s logic that also applies to your company’s website. Wouldn’t you like to know right away people’s first impression when […]
Looking for a new way to get your marketing message out there or highlight a case study? Your best bet might be to put together an infographic.
In our 20+ years as a leading Wisconsin graphic design firm, we have had the privilege to work with a number of amazing nonprofit organizations. Through those experiences we have learned that doing design for […]
Does your company have a logo branding guide? If you’re scratching your head, probably not. A branding guide is basically what it says, it’s a manual with specific “rules” for how your company logo is […]
What is the value of brand storytelling? A connection with your consumer possesses infinite value. You are your own brand. Own it. Wear it inside out, turned backward, or tied around your head but never […]
Sometimes, new clients come to us with a question that seems all-too-familiar in the digital age: do we still need professional letterhead and envelopes? In our opinion, you absolutely do. That’s true even if you […]
How do you choose the right colors and fonts for your logo, website, and other branding pieces? A lot of business owners will tell you they simply choose “what they like,” and that’s not a […]
For a lot of business owners, branding can seem like a vague topic that involves market research, focus groups, and the kinds of conversations people have in Fortune 500 boardrooms. But what they might not […]
It’s not easy to find and keep subscribers to your email newsletter. That makes it all the more frustrating when the majority of them don’t actually open your messages. You can’t get results from your […]
The history of logos is long and varied and somewhat out of the scope of this piece, but take just a moment to think about the word “brand.” The term your brand comes from ranchers […]
Tingalls Graphic Design is super-excited to be the first agency in Madison to offer to latest in branding trends – The Rock.
Last week we talked about what a brand is and how your corporate culture and mission statement protect and promote that brand. In short, your brand is your promise to the world, your pitch to strangers and your company’s values. Sometimes that’s not enough to save a brand. How do you know if your brand is failing? Here are a few tips:
What is a brand? Marketing experts have struggled to wring every nuance from the word, for nearly a hundred years. Should your brand be re-booted?
It’s not your Spidey-Sense tingling, you’re feeling Project Success. It’s what we at Tingalls Graphic Design call “The Awesome Index.” At Tingalls we deal with awesome all day, so we’re not willy-nilly with the term Project Success. It’s a direct result of our creative process.