March Madness indeed! The Spoons games at Tingalls Graphic Design have reached critical mass. In a close run game, JoAnna, the January Champion reclaimed her bejeweled Spoon Scepter from upstart Alyssa. The final game was filled with tears of joy and anguish as the winners were sorted from the losers, the women from the girls.
In our ongoing efforts to keep clients and friends up to date, here are the latest questions from our FAQ file:
Tingalls Graphic Design is super-excited to be the first agency in Madison to offer to latest in branding trends – The Rock.
Typically, Google releases their updates as a sort of sneak attack – it’s very rare that they give any warning to webmasters and site owners. This is because historically Google updates are designed to improve Search Engine Results Pages (SERPs).
Last week we talked about what a brand is and how your corporate culture and mission statement protect and promote that brand. In short, your brand is your promise to the world, your pitch to strangers and your company’s values. Sometimes that’s not enough to save a brand. How do you know if your brand is failing? Here are a few tips:
What is a brand? Marketing experts have struggled to wring every nuance from the word, for nearly a hundred years. Should your brand be re-booted?
The mighty upset! Epic highs and perilous lows at the Tingalls Graphic Design office last Friday as the February Spoons Championship battle was decided.
Content that counts comes in many forms. This isn’t your first day on the Internet – odds are you have a Facebook account, Twitter feed or even more. Have you noticed any patterns? Everything happens at light speed, in short tiny bursts of concentrated information. This is counter intuitive – the assumption is that audiences want detailed and elaborate explanations of services and products, events and everything else.
It’s not your Spidey-Sense tingling, you’re feeling Project Success. It’s what we at Tingalls Graphic Design call “The Awesome Index.” At Tingalls we deal with awesome all day, so we’re not willy-nilly with the term Project Success. It’s a direct result of our creative process.
Everyone knows about Google – but did you know that YouTube is the second most used search engine? Read some more and learn how to take advantage of this fun and exciting tool.
When you think brainstorming, you probably think of a stuffy room, some paper, a handful of people and maybe some Mountain Dew. That’s cool. Maybe it’s not your specialty. But here at Tingalls, creative is our bread and butter.
The competition is really heating up at Tingalls Graphic Design, the national headquarters of the Tingalls Spoons League. At this point in the season, the championship is really still up in the air. There is a clear rivalry between Project Manager JoAnna, and Tingalls founder, Tara. Both are expert players with little mercy for the less experienced.
Thinking it would be great to get more customers from your website in 2015, or that you haven’t been making the most of Internet marketing opportunities? You certainly aren’t alone – this is the time of year when we receive a particularly high volume of calls from business owners, managers, and executives who are looking forward to bigger things. In the course of our initial consultations, there is usually a handful of common recommendations we are able to make and get started with. Here are six things you can do to turbocharge your website and turn it into a marketing machine in 2015 and beyond: 1. Give your website a […]
Our talented designers here at Tingalls Graphic Design are always making something creative. Whether it’s on their Mac, a sketchpad or the back of a napkin, their ability to create beautiful art is astounding. One theme that often gets discussed is fonts and custom letters. One issue with custom, hand-drawn letters is that there can be inconsistencies in a family of letters. But a super-cool technique that we found at Lynda.com eradicates this problem, while offering an interesting marriage of tech and old-school lettering. Here’s a link to a video by a gentleman named Deke McClelland, who details how the technique works. He details work originally drafted out with a […]
In the first installment of this series, we discussed six ways a graphic designer can improve their credibility factor. In part two, we’re serving up five more tips on the subject. And although we’re talking specifically about graphic designers here, these strategies really apply to any profession. No matter how much of an expert you are at your craft, these strategies will help improve your credibility, as well as your bottom line … Crystalize Your Process Set up an “external” processes with the customer that’s easy to understand. Timeline, milestones, what you need from them, etc., are all good things to flesh out upfront. Remember, for expectations to be met […]
Have you ever met someone who was obviously an expert at something? Probably. But have you ever met an expert that you would absolutely never work with because you had no respect for them, or they were so un-together they had no actual credibility? As a graphic designer, in order to reach your highest potential, being an expert isn’t enough. That’s why Tingalls Graphic Design has put together the following list of things you can do to improve your credibility and gain more respect from customers. Be Yourself Don’t try and be someone you’re not, or match some perception of what you think a graphic designer should be. Let your […]