Category Archives: About Tingalls

Tingalls Graphic Design Voted Madison’s Top Website Development Company for Second Consecutive Year

InBusiness Magazine’s Executive Choice Awards Honor the Best of Madison Business Local Madison business leaders have voted Tingalls Graphic Design the area’s best website development company in InBusiness Magazine’s 2016 Executive Choice Awards. The firm also took top honors in the same category in 2015. Winners in a variety of categories are chosen by majority vote of 1,000 Madison executives, business owners and decision makers. In a statement announcing the 2016 winners, InBusiness Editorial Director Joe Vanden Plas said, “Since the winners and three finalists in each of 37 categories are chosen from a fill-in-the-blank survey, these are companies that have achieved top-of-mind awareness in the business community. They represent … Continue reading

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Posted in About Tingalls, Website Design

Get to Know Tingalls: Whitney

We at Tingalls like to think we’re a pretty fun bunch. Get to know us a little bit better as we take turns in the spotlight in the upcoming months. This week, it’s Whitney’s turn! Whitney Role: Graphic Designer Has been with Tingalls: 6 years Your role in a few sentences: I think of my role as being a creative problem solver. I get to take all the “pieces” of a project and make sure they all fit together and end up looking like a spiffy finished puzzle. Favorite thing about your job: My favorite thing about my job is the variety of clients and companies that we get the opportunity to … Continue reading

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Get to Know Tingalls: Alyssa

We at Tingalls like to think we’re a pretty fun bunch. Get to know us a little bit better as we take turns in the spotlight in the upcoming months. This week, it’s Alyssa’s turn! Alyssa Role: Graphic Designer Has been with Tingalls: 3 years Your role in a few sentences: I work with our team to design the best logos, print pieces, and websites we can for our clients. Favorite thing about your job: That I get to help people realize their dreams through good design, and that I get to have fun while I do it! And spoons… First thing you do when you get to work each … Continue reading

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Get to Know Tingalls: Kallie

We at Tingalls like to think we’re a pretty fun bunch. Get to know us a little bit better as we take turns in the spotlight in the upcoming months. This week, it’s Kallie’s turn! Kallie Role: Graphic Designer Has been with Tingalls: 3.5 years Your role in a few sentences: Concept, design, and refine ideas for logos, print layouts, digital designs and websites. Prepare and send files to press. Occasionally win a game of spoons or two. Favorite thing about your job: I love the range of projects I get to work on. First thing you do when you get to work each day: Check my email and google … Continue reading

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Posted in About Tingalls

What is an Hour of Great Design Work Worth?

Occasionally, when we are in the process of meeting with new clients, we will notice a pause in the conversation – or even a raise of the eyebrow – when we mention our hourly design rate. This usually happens when the client has been meeting with a freelancer who quoted a much lower rate, and maybe even less than half of what we charge. Sometimes they are too polite to ask, but we can tell they always want to know: where does the money go? And is it worth it? Only you can decide what makes sense within your marketing budget, of course, but we would like to take a … Continue reading

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Posted in About Tingalls

Tingalls Graphic Design takes First Place for Website Development

InBusiness Magazine honors Tingalls Graphic Design with First Place in 2015 Executive Choice Awards Recognition by the InBusiness Magazine’s Executive Choice Awards is an honor highly sought after. Winners in a variety of categories are chosen by majority vote of 1000 Madison business executives. In an industry with a great deal of competition, the award for best Website Development Company is a difficult one to attain. “It is an absolute honor to be acknowledged with this award. Since 2000, my team and I have worked very hard to streamline our website design process for our clients so they feel engaged, excited and empowered from the initial meeting to the website … Continue reading

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Posted in About Tingalls, Website Design

March Spoons Update!

March Madness indeed! The Spoons games at Tingalls Graphic Design have reached critical mass. In a close run game, JoAnna, the January Champion reclaimed her bejeweled Spoon Scepter from upstart Alyssa. The final game was filled with tears of joy and anguish as the winners were sorted from the losers, the women from the girls.

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Posted in About Tingalls, Creativity

February Spoons League – The results are in!

The mighty upset! Epic highs and perilous lows at the Tingalls Graphic Design office last Friday as the February Spoons Championship battle was decided. Continue reading

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Posted in About Tingalls, Creativity

The Creative Hurricane – Our Logo Design Process

When you think brainstorming, you probably think of a stuffy room, some paper, a handful of people and maybe some Mountain Dew. That’s cool. Maybe it’s not your specialty. But here at Tingalls, creative is our bread and butter. Continue reading

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Posted in About Tingalls, Branding, Creativity, Logo Design, Tips

The January Spoons Showdown!

The competition is really heating up at Tingalls Graphic Design, the national headquarters of the Tingalls Spoons League. At this point in the season, the championship is really still up in the air. There is a clear rivalry between Project Manager JoAnna, and Tingalls founder, Tara. Both are expert players with little mercy for the less experienced. Continue reading

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Posted in About Tingalls

3 SEO Trends, What’s In and What’s Out

Ranking at the top of the search engines is the goal of many websites but not all of them know how to get to the top. There are a variety of different approaches you can take to improve your search engine optimization, some legitimate, others not so much. Tingalls Graphic Design stays on top of SEO trends and always recommends using best practices. To that end, we’ve come up with the latest SEO trends, what’s in and what’s out. IN – Good Content Content is king, especially in the world of websites. Targeting one or two keywords/keyphrases for each page and then using those keywords in content that is informative … Continue reading

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Posted in About Tingalls, Copywriting and Blogging, Search Engine Optimization, Tips, Website Design

Royal Family is Expecting – Tingalls is Also Expecting

A new look! Today the royal family announced that Prince William and Kate Middleton are expecting a royal baby. It seems like the perfect opportunity to announce that Tingalls is also expecting a new look and much more! Currently, the office is under construction as we revamp our entrance and add a private conference room. In addition, we’ve changed the company name from Tingalls Dzyn to Tingalls Graphic Design, LLC. Check our Facebook Page to see the construction process and to see our new branding unroll. At the beginning of November the Tingalls Graphic Design team each unveiled a new look for the company branding and a few logo ideas. … Continue reading

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Posted in About Tingalls, Logo Design

Direct Mail Brings Home Charitable Donations

Charitable causes that aren’t reaching out to their donors through social media and direct mail may want to reconsider their fundraising efforts. A recent study from Campbell Rinker found that a direct mail appeal for donations was more than three times likely to receive an online gift as a response than an email was. The study also found that among donors that were aged 60 and above, online donations as a result of direct mail rose from 18% just two years ago to 30%, clearly showing that direct mail is hitting its target. Thirty percent of the younger set, donors under the age of 40, said that they contributed to … Continue reading

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Posted in About Tingalls, Advertising, Email Marketing, Marketing

Logo Design Process at Tingalls Design

At Tingalls we understand how important a company logo is. Your logo will be instantly associated with your business, it represents you and needs to appropriately reflect your company goals, products and image. We have been helping our clients with logo design for more than 10 years and have handled more than 500 successful brands. Our approach is a little bit different than other logo design companies in that we provide all custom artwork (no clip-art), we charge hourly instead of flat rate pricing to be more affordable, and we offer a quick turn around with initial designs provided in 5 business days or less. Our approach is to partner … Continue reading

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Posted in About Tingalls, Logo Design

3 Key Components to a Good Website Design

Having a website is almost a professional prerequisite in today’s computer driven world, but there’s a big difference between having a good website and just having a website. While some companies need a huge web presence, other companies don’t need a lot of bells and whistles; for them simple is better. No matter what category you fall into, or if you’re somewhere in the middle of the spectrum, there are three key components to every good website design. Eye-Catching Design Everyone has heard the clichés about first impressions, but let’s be honest, they’re very important and oftentimes your website is your first impression on a potential customer. You want that … Continue reading

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Posted in About Tingalls, Copywriting and Blogging, Search Engine Optimization, Website Design

Outsourcing Can Increase Your Bottom Line

Have you ever considered outsourcing your marketing or design projects to a freelancer? Did you know it can actually increase your bottom line? By outsourcing, your business can continue marketing in tough economic times and avoid the expense and commitment of hiring additional staff. Remember, the best outsourcing arrangements are partnerships. Ideally at Tingalls Graphic Design, we work with you, not for you. It’s a win-win relationship for both of us. As a business owner and/or decision-maker, consider the following benefits of outsourcing: Controlled Costs Cutting costs may not be the only reason to outsource, but it’s definitely a big one. By outsourcing, money is more readily available for use in … Continue reading

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Posted in About Tingalls, Advertising, Copywriting and Blogging, Logo Design, Marketing, Tradeshow Marketing