What’s so Special About Google’s First Page?
If you are new to search engine optimization, or are looking over an SEO proposal and deciding if it’s worth the expense, you might be tempted to consider whether it’s actually that big of a deal to show up on the first page of Google’s search listings anyway. Could it really make that much of a difference to a company just to show up a little more often on the Internet? Believe it or not, it could – and probably more than you think. That’s because the average searcher, and especially one who’s looking for a particular product or service, doesn’t spend a lot of time on each particular query. […]