Back in April, when Google rolled out its “Mobilegeddon” update, there was a lot of panic and disinformation zipping about. So Tingalls Graphic Design put together a few articles to make sure our readers had all the information we had, as soon as we had it. It’s been a few months and the “mobilegeddon” update did affect search engine listing pages (SERPs). So if you’re feeling out of the loop or want to revisit the issue, check out these articles. The True Cost of Lost Mobile Traffic If currently your website is utilizing optimal keywords and fresh relevant content, it’s a non-sleeping, never-surrendering, always on-time, no sick days salesperson for you […]
Websites – by now it’s a staple of any successful marketing mix. But there are shades of grey between the black and white of a good or bad website. The difference between “a website” and “the website” is more than just cosmetic. A good website offers simple, positive user experiences (UX) and turns visitors into customers. The criteria for good UX changes from day to day. Which is why you should select your website designer and developer carefully. Web Design Trends Using the word trends makes the art and science of a website seem flippant or seasonal. It’s not. The ideal website not only incorporates the latest best practices for […]
Web Design 2016 and Beyond Part II – Tools, Terms and More Last week (link) we talked about the history of the Internet. Websites are inherently dated products, as much as any print collateral you might generate. Trends in design and technology wash across the web as surely as they do in fashion, film, and any other form of technical art. Anybody can spot an “old” website – and even though they still work, websites should be thought of as software – something you invest in and continually update. Language of Web Design Perhaps the hardest part of the web design process for clients is the nearly foreign language that […]
Everyone knows about Google – but did you know that YouTube is the second most used search engine? Read some more and learn how to take advantage of this fun and exciting tool.
It’s 2015 and the New Year is a great time to make some resolutions about your website, arguably your most effective marketing tool. You’ve been thinking a blog for a while now, but is it really worth the effort? The answer to that is a resounding yes!
Ranking at the top of the search engines is the goal of many websites but not all of them know how to get to the top. There are a variety of different approaches you can take to improve your search engine optimization, some legitimate, others not so much. Tingalls Graphic Design stays on top of SEO trends and always recommends using best practices. To that end, we’ve come up with the latest SEO trends, what’s in and what’s out. IN – Good Content Content is king, especially in the world of websites. Targeting one or two keywords/keyphrases for each page and then using those keywords in content that is informative […]
Tingalls Graphic Design has seen the web play a more important part in our business and in yours over the years. Web design is one of those ever changing fields that is often dictated by trends and public demand and acceptance. While some trends are absolutely spot on and important for the evolution of your website, others are exactly the opposite and can turn off your target audience. And some trends are just like fashion; your look doesn’t affect performance, but your customers may find you outdated. We’ve looked at our web design projects for the last few years and made note of a few […]