Content that counts comes in many forms. This isn’t your first day on the Internet – odds are you have a Facebook account, Twitter feed or even more. Have you noticed any patterns? Everything happens at light speed, in short tiny bursts of concentrated information. This is counter intuitive – the assumption is that audiences want detailed and elaborate explanations of services and products, events and everything else.
Most website are designed to attract viewers and yet there are sites that aren’t putting website best practices into use and are instead turning off customers or not drawing them in in the first place. […]
When it comes to writing the copy for your home page, you’re naturally eager to want to put your best foot forward, right? But so often (I’m speaking from 1st hand and client experience), you […]