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Best Of Blog: Mobile Updates

Back in April, when Google rolled out its “Mobilegeddon” update, there was a lot of panic and disinformation zipping about. So Tingalls Graphic Design put together a few articles to make sure our readers had all the information we had, as soon as we had it. It’s been a few months and the “mobilegeddon” update did affect search engine listing pages (SERPs). So if you’re feeling out of the loop or want to revisit the issue, check out these articles. The True Cost of Lost Mobile Traffic If currently your website is utilizing optimal keywords and fresh relevant content, it’s a non-sleeping, never-surrendering, always on-time, no sick days salesperson for you […]

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Posted in Google

On-going SEO through Blogging

When websites first became popular, it was a milestone for your marketing to just have a website that worked. But, like all technology, the web has continued to evolve – quickly and in many directions. A website for 2015 needs to be not only mobile-friendly, visually stunning and have new content often. A big measure of how Google rates a website is fresh and continuously growing content. This is a major switch from the website thinking of the early 2000s. Now, to stay well ranked on Google search results pages, you need to be timely and relevant. More and more successful online brands are making sure they have on-going and […]

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Posted in Copywriting & Blogging, Search Engine Optimization

Blogging 101: Using SEO in Your Blog

Are you using Search Engine Optimization (SEO) on your blog? Whether you know it or not, you definitely are. The real question is, are you using SEO effectively? Many of the topics we’ve already covered in this series contribute to successful SEO on your blog. If you’ve missed any of the Blogging 101 installments, you can find links to all of them below. Let’s take a look at one more element that needs to be discussed: the use of keyword phrases. But first let’s take a step back and answer the question … What is SEO? Search Engine Optimization is a multi-step process designed to help increase traffic to your […]

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Posted in Copywriting & Blogging, Search Engine Optimization, Tips

Blogging 101: Blog Post Frequency & Length

In the fifth installment of our Blogging 101 series, we’re gong to cover optimal blog post frequency and length. These are two more pieces of the Search Engine Optimization (SEO) pie that need to be understood so they can be used effectively to reach more readers. Blog Post Frequency So, you’ve decided to start blogging and you’re wondering how many posts you should produce each week. And while one is better than none, and two is twice as good as that, the sweet spot for most businesses is three times per week. Why? Because it provides your blog with a good amount of fresh content each week, without producing too […]

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Posted in Copywriting & Blogging, Search Engine Optimization, Tips

To Blog or Not to Blog

What is the first thing that you think of when you hear the word blog? In the beginning blogs were basically online diaries and many people began to chronicle their daily lives and broadcast it on the internet. Blogs have since evolved and today have become wonderful marketing tools for businesses, but they can also have a downside. It’s clear that blogging has become an important aspect of social media and it’s a way that many people today find information and entertainment online. On the positive side blogs can also be a tool that businesses can use to boost their reputation, establish a harmonious company voice, assert expertise, and climb […]

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Posted in Copywriting & Blogging, Search Engine Optimization, Social Media Marketing, Website Design