The Best Way to Set Up a Facebook Business Page
How to Set Up a Facebook Business Page the Right Way
For many business owners, a Facebook Business Page can be a great way to connect with customers, share products or services, and talk about topics that matter to your audience.
But setting up your page correctly from the beginning makes a big difference in how successful it will be.
Over the years, we’ve seen business pages set up in ways that actually hurt a company’s credibility or limit what they can do later. That’s why Tingalls Graphic Design is sharing a few best practices you can act on today.
Step 1: Start With Your Personal Facebook Account
Facebook still requires every business page to be managed through a personal account.
Don’t worry — your personal profile and your business page remain separate. People who follow your business page cannot see your personal posts, photos, or information unless they are already friends with you.
Trying to create a fake personal account for your business or setting up a second profile using your business name is against Facebook’s rules and can cause problems later. Pages created this way can be removed or restricted.
Instead, the best approach is to create your business page directly from your real personal account and then assign additional administrators if other people on your team need access.
This allows you to maintain control while still giving staff members the ability to help manage posts, messages, and updates.
Step 2: Create Your Facebook Business Page
Setting up a business page today is fairly simple. From your Facebook account, go to the Pages section and select Create New Page.
You’ll then be prompted to enter:
• Your business name
• A category that best describes your business
• A short description of what you do
Once the page is created, you can start customizing it with your branding and information.
Be sure to include:
• Your logo as the profile photo
• A cover image that reflects your brand
• Your website link
• Business hours
• Contact information
The more complete your page is, the more professional it will appear to visitors!
Step 3: Add Page Managers (If Needed)
If you have employees, marketing staff, or an agency helping manage your page, you can assign them different permission levels. For example, you might allow someone to:
• Create posts
• Respond to messages
• Manage ads
• Access analytics
This keeps your page secure while still allowing others to help maintain it.
Step 4: Keep Your Page Active
A Facebook page works best when it stays active and engaging. You don’t need to post every day, but consistent updates help remind customers that your business is active.
Good content ideas include:
• New products or services
• Company updates
• Community involvement
• Helpful tips or insights
• Photos of your team or projects
The goal isn’t just promotion — it’s building familiarity and trust with your audience.
Need Help With Social Media or Your Website?
If you have questions about setting up your Facebook business page — or if you need help connecting your website and social media strategy — Tingalls Graphic Design is happy to help.
Feel free to contact us to set up a complimentary social media consultation.
