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PR Is Not Dead … Just like Everything Else, It’s Evolving

Did your first mobile phone come in a briefcase-sized carrying case that you kept under the seat of your car “in case of emergency?” If so, you – like me – are old enough to call yourself a witness to the communications revolution of the last couple decades. As a public relations and communications professional winding my way through this revolution, I attend my fair share of seminars, educational events and networking groups. The content of these meetings and events has obviously changed over the years to address the domination of all things electronic, social, and mobile. And, as such, I’ve been hearing a frequent refrain: PR is dead. Of […]

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Posted in Advertising, Marketing, Tips