Networking events can be wonderful opportunities to generate leads and make new business contacts, or they can represent wasted hours that would be better spent on other parts of your business. The difference, more often […]
Every marketer wants to get more attention on social media, but making your posts stand out on Facebook can be difficult. You can expand your reach, and stay in your followers’ feeds more often, if […]
Psychologists and productivity experts have noted for decades that “engaged” workers tend to get a lot more done. But it’s easy to forget in the midst of busy or stressful times that your employees also […]
There aren’t a lot of hard and fast rules when it comes to designing logos. But, there is one piece of advice we could give to every designer and client in the world: You should […]
Are you doing lots of networking, but not getting the leads you’re hoping for? Or, thinking of mingling with other business owners and professionals but don’t know how to get started? How many times have […]
Business owners tend to understand that content and links are the main cornerstones of a search engine optimization campaign. But what they don’t always realize is that there are some other, less obvious factors that […]
Given that websites, emails, and social media are everywhere these days, clients sometimes ask: Do business cards still matter? Not only are they still relevant, but it’s actually more important than ever to have a […]
(Copied from an email notice from LinkedIn.) You may have heard reports recently about a security issue involving LinkedIn. We would like to make sure you have the facts about what happened, what information was […]
The visuals on your website are important. Not only do they help tell a story and enhance your credibility, but they make an instant impression. In fact, researchers estimate the human mind can process images […]
Why You Don’t Want Unpaid Design Submissions Should you ever ask a graphic designer or creative agency for spec work? Although it used to be a fairly normal way to do business, we don’t think […]
An article shared by our partner Shawn Nesbitt, Owner of Simple Network Consulting in Madison, WI As a service to our clients, Simple Network Consulting shares updates on critical issues impacting organizations and businesses. These […]
Occasionally, when we are in the process of meeting with new clients, we will notice a pause in the conversation – or even a raise of the eyebrow – when we mention our hourly design […]
One of the best things about social media marketing is that you can run effective campaigns by using your time and creativity, instead of cold hard cash. While Google AdWords and other Internet advertising systems […]
Usually, when business owners talk to us about web design, they are particularly interested in layouts, logos, and colors. However, as important as these elements are, it’s often the “extra touches” that separate good websites […]
From the psychedelic ’60s to the expressive ’00s, color has always been an integral part of how a culture expresses the attitudes and emotions of the times. What was your favorite decade of color below?
For most business owners and marketers, success in search engine optimization comes down to a simple equation: use more keywords and get more links, then watch as traffic flows to your website and new customers […]