By Andrew Hall, Copywriting Intern In the history of advertising, brands have marketed their business in a variety of mediums such as… Newspapers Radio Television commercials Product placement Magazines Billboards Social media Depending on the […]
By: Andrew Hall, Copywriter Intern Michael Scott, the renowned fictional regional manager in the TV show, The Office, said a lot of foolish things about business. But he did say something somewhat profound about business […]
We all know the old saying: “out of sight, out of mind.” This is especially true for small business owners trying to break out from the crowd. If your potential customers don’t see you, how […]
Since humans first started buying and selling goods and services, people have felt the need to provide “constructive feedback” to business owners – both positive and negative. Before the internet, criticism came in the form […]
Read about five marketing tools to consider for creating the momentum that’ll reach your customers in the current pandemic crisis.
In a customer-centric world, reviews can have considerable power – both positive and negative. Read on to learn how you can encourage good reviews and get more business.
Social media offers many benefits to businesses. Learn how to write a fantastic post for the best impact for your audience.
There are a lot of reasons to embrace online video marketing. It’s affordable, engaging, and can lead to explosive results in your social media marketing campaigns. There are even some signs that using video clips […]
Do you ever feel as if you are flying blind on Facebook? Lots of marketers do. They realize that the world’s most popular social network gives them a great way to reach out to customers, […]
Forget ad agencies, YouTube Stars, and reality television personalities – the real winners of the social media revolution have been ordinary house cats. No matter where you look, they are chasing yarn, being “jerks,” and […]
Every marketer wants to get more attention on social media, but making your posts stand out on Facebook can be difficult. You can expand your reach, and stay in your followers’ feeds more often, if […]
(Copied from an email notice from LinkedIn.) You may have heard reports recently about a security issue involving LinkedIn. We would like to make sure you have the facts about what happened, what information was […]
One of the best things about social media marketing is that you can run effective campaigns by using your time and creativity, instead of cold hard cash. While Google AdWords and other Internet advertising systems […]
What is organic reach? Why is everyone raving about Facebook marketing? What is it? The Internet simultaneously leveled and skewed the playing field for small businesses and entrepreneurs. The digital landscape of the 21st Century […]
The New York Times reports that a significant portion of its website traffic comes from Facebook. National Geographic reports the same thing as do a half-dozen other major media outlets. This trend has inspired Facebook […]
There’s a lot happening in the web-marketing world, specifically the re-unification of two giants. We’re talking about the new Google/Twitter Partnership.